The Coca Cola Bow created by Studio Penda is an example of advertising and recycling combined. It was designed and built at the occasion of the 2nd Beijng University Creation Expo. The bow is a rigid structure of which the surface is covered with a chicken wire pattern. The maze opening of the chicken wire has the exact right dimension so that a PET bottle can be screwed into it. The bottles needed for the object were collected in cooperation with Coca Cola and universities around Beijng; for every 10 empty Coca Cola bottles handed in one free Cola Cola bottle was rewarded.
Cola-Bow, pictures: www.home-of-penda.com